Privacy Policy

1. About this policy

In this Privacy Policy, "Jayde", "we", "us" and "our" refer to Jayde app (ABN 39 457 933 835), a business name registered with the Australian Securities and Investments Commission (ASIC) and operated as a sole trader.

We are committed to protecting your privacy and handling your personal information openly and transparently. This policy explains how we collect, use, disclose, store, and protect your personal information, and how you can access or correct it. We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

By using our website at jaydeapp.com, requesting a demo, or otherwise providing personal information to us, you agree to the collection and use of your information as described in this policy.

2. What personal information we collect

The types of personal information we may collect include:

• Contact details: your name, email address, phone number, and business name.
• Business information: details you share when enquiring about or using Jayde, including information about your gemstone trading business.
• Trade and inventory data: where you use the Jayde platform, the information you enter (such as stones, prices, dates, suppliers, and customers).
• Communications: the content of emails and messages you send us, and our correspondence with you.
• Technical and usage data: your IP address, browser type, device information, pages visited, and how you interact with our website, collected automatically through cookies and similar technologies.

We only collect personal information that is reasonably necessary for our functions and activities. You do not have to provide your personal information, but if you do not, we may be unable to respond to your enquiry or provide our services.

3. How we collect personal information

We collect personal information:

• directly from you, when you contact us, request a demo, sign up for early access, or use the Jayde platform;
• automatically, through cookies, analytics tools, and server logs when you visit our website; and
• from third parties, such as our service providers, where it is unreasonable or impracticable to collect it directly from you.

4. Why we collect, hold, use and disclose your information

We use personal information to:

• respond to your enquiries and demo or early-access requests;
• provide, operate, maintain, and improve the Jayde platform and our website;
• communicate with you, including about your account and changes to our services;
• send you marketing and updates where you have consented (see section 6);
• understand how our website and product are used so we can improve them; and
• comply with our legal obligations and protect our legal rights.

5. Disclosure of personal information

We may disclose your personal information to:

• Service providers who help us operate our business and deliver our services, for example hosting, infrastructure, database, email, and analytics providers (such as our website host and cloud database provider);
• Professional advisers such as accountants and lawyers;
• Government or regulatory bodies where required or authorised by law; and
• A purchaser or successor in the event of a sale or restructure of our business.

We do not sell your personal information.

6. Overseas disclosure

Some of our service providers may store or process personal information on servers located outside Australia (for example, in the United States or the European Union). Where we disclose personal information to overseas recipients, we take reasonable steps to ensure it is handled consistently with the Australian Privacy Principles. By providing your information, you acknowledge that it may be stored and processed overseas.

7. Direct marketing

We may send you marketing communications about Jayde where you have consented or where otherwise permitted by law, including the Spam Act 2003 (Cth). Every marketing email includes an unsubscribe option, and you can opt out at any time by using that option or by emailing us at hello@jaydeapp.com. We will action your request promptly.

8. Cookies and analytics

Our website may use cookies and similar technologies to help it function, remember your preferences, and understand how it is used. You can control or disable cookies through your browser settings, although some features of the website may not work properly as a result. Where we use analytics tools, they may collect aggregated and de-identified information about website usage.

9. Security of your information

We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. We retain personal information only for as long as it is needed for the purposes described in this policy or as required by law, after which we take reasonable steps to destroy or de-identify it.

10. Accessing and correcting your information

You may request access to the personal information we hold about you, and ask us to correct it if it is inaccurate, out of date, incomplete, irrelevant, or misleading. To make a request, contact us using the details below. We will respond within a reasonable period. There is generally no charge for making a request, although we may charge a reasonable fee for giving access in certain circumstances.

11. Complaints

If you have a concern or complaint about how we have handled your personal information, please contact us at hello@jaydeapp.com. We will investigate and respond within a reasonable period, usually within 30 days.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au or on 1300 363 992.

12. Changes to this policy

We may update this Privacy Policy from time to time. The current version will always be available on this page, with the "last updated" date shown above. We encourage you to review it periodically.

13. Contact us

For any privacy questions or requests, please contact: